Epic Marketing Delivers Epic Results

Social Media Management
Digital Advertising
Creative Services
Integrated Planning
Insights-Based Approach
Web/eCommerce Development
SEO/SEM
Event Management
Video Production

We act as an extension of your marketing team, providing efficiencies and scalable solutions to support revenue growth, talent retention and industry leadership. Epic uses a strategic mix of contemporary and emerging technologies customized to your individual needs.

Contact our Business Development Team today to gain fresh insight on the problems that keep you up at night.

Full service

In-house expertise across the range of solutions you need.

Easy to use

Responsive, dedicated account managers and service teams.

Efficient

Clients can save up to 22% through efficiencies we create.

Transparent

Regular communication and meaningful reporting.

WHAT OUR CLIENTS SAY

Epic Strategies was considered our secret weapon in marketing. With a very small staff and during a pandemic the College of Southern Idaho signed on with Epic in hopes of turning the status quo enrollment trend around. We did it, but not without their help, guidance, and quick turnaround times. The Epic Strategies team was second to none and was a powerful extension to our marketing team.
Kimberlee LaprayCollege of Southern Idaho
Since we began working with Epic, we've streamlined our marketing process, escalated our community engagement, & further established our firm as a leader within the industries we serve, as well as our community.
Joe PassaniseWampler & Passanise Law Office
The Epic team is great to work with and understands how to communicate the complexity of our scientific product lines.
Brian GrauMission Robotics
Epic Strategies helps maximize our eCommerce sales today and keeps an eye on safety training trends.
Tim MullinsNational Safety Compliance
The Epic team did our brand strategy work, aligned our brands and communicates our products in engaging ways.
Mike DennyBull Creek Distillery

SERVICES

CASE STUDIES

DIGITAL CREDENTIALS

Case History – Marukan Rice Vinegar

THE CHALLENGE

Marukan creates the finest rice vinegars, but American consumers were hesitant to purchase, often lacking experience with the brand.

THE APPROACH

Create an integrated marketing program to update the brand look and challenge consumers to expand their palates with rice vinegar, demonstrating how with trusted chefs and brand influencers creating simple recipes. The campaign included social media, in-store promotions and recipe development.

THE RESULTS

Marukan achieved the highest dollar and unit sales growth in the U.S. market and is the current brand leader with 3x the dollar sales growth and 4x the unit sales growth versus its nearest competitor.

Case History – Unilever Hispanic Outreach

THE CHALLENGE

Unilever wanted displays and price-and-item feature ads to promote its brands in ways that engaged Hispanic customers.

THE APPROACH

Create a shopper-marketing promotion, focused demographically on a West Coast retailer serving the Hispanic community. Capitalizing on the popularity of family mealtime and grilling with the target audience, a sweepstakes was developed in partnership with Weber Grills and marketed to customers of Cardenas Markets, a key Hispanic retailer.

THE RESULTS

All sweepstakes and promotion integrated was handled by Epic with the sweepstakes being featured for one week in the retailer’s Weekly Ad Feature, three weeks in the store’s Savings Guide, and supported by in-store secondary location displays chain-wide.

Case History – Rossellimac Spain TikTok

THE CHALLENGE

Generate brand awareness among Gen Z for Rossellimac Apple Stores and products in Spain.

THE APPROACH

Create a one-month product awareness campaign geotargeted to mobile devices using TikTok as the delivery platform.

THE RESULTS

iPhone 14 Pro Video
  • 41,300 plays
  • 1,874 likes
  • 44 saves
  • 36 shares
  • 779 new followers
  • 29,817 total viewers
  • 34h, 45m total play time
Apertura Caleido Reconocimiento
  • 996,000 plays
  • 1,086 likes
  • 9 saves
  • 19 shares
  • 121 new followers
  • 711,658 total viewers
  • 286h, 40m total play time

Case History – Rufus Teague Tik Tok

THE CHALLENGE

Generate brand awareness for Rufus Teague barbecue products and entice add-to-cart conversions among Gen Z grillers.

THE APPROACH

Create a 3-week product awareness campaign targeting Gen Z. 

THE RESULTS

This campaign had a desirable cost-per-click that drove 583 link clicks directly to the product pages on the client’s website. 

  • 100,030 impressions delivered
  • a company high in link click throughs/CTR 0.49%
  • 890 likes
  • 36 shares

Case History – Marukan Instacart

THE CHALLENGE

Online grocery is expected to grow 15X faster than brick and mortar over the next 5 years.1

THE APPROACH

Epic implemented an online search campaign on Instacart, the North American leader in online grocery delivery.

THE RESULTS

Marukan’s line of rice vinegars and ponzu sauces are achieving a sales return on ad spend of more than 1500%, ensuring that Marukan is the brand of choice for Instacart shoppers.2

1 Bank of America COVID-19 Investment Implications Series
2 Instacart 6/30/2021

  • Competitive analysis
  • Website performance and content audit
  • Social platform audits
  • Past performance metrics
  • Developing positioning statements
  • Solidifying brand voice
  • Go-To-Market strategies
  • Prescribing the right media mix
  • Lead generation, nurturing, conversion
  • Ongoing trend and industry research applied to your business
  • Optimizing marketing channels as metrics dictate
  • Using insights gained to strengthen future campaigns
  • UX/UI audits
  • Web/eCommerce development from concept through launch
  • Optimized and responsive
  • Support plans to optimize discoverability and drive traffic
  • Ongoing maintenance and hosting
  • Identifying key search terms/Content strategies
  • Regular content updates to trigger search
  • Backlink strategies
  • Monitoring and adjusting based on metrics
  • Integrated social media plans
  • Content development and posting
  • Paid social media plans
  • Organic and paid performance reporting
  • Content creation, placement, and monitoring
  • OTT/Streaming, video pre-roll, digital display
  • A/B creative testing
  • Regular performance reporting
  • Branding/Logo design
  • Digital and traditional creative design
  • Print collateral, trade show support
  • In-house video production
  • Producers, editors, and post-production in-house
  • Client meetings and input sessions
  • Video scripting and storyboards
  • Full-service production and editing
  • Event planning
  • Invitation and guest list management
  • Event landing pages and RSVP mechanisms
  • Onsite support

LET'S CHAT

ABOUT YOUR BUSINESS

NATE PETERSON, CRO

peterson@epicstrategies.us

JONATHAN MILLS, SVP

mills@epicstrategies.us