Case Studies
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Digital Marketing
Case Study – Marukan Instacart
- THE CHALLENGE
Online grocery is expected to grow 15X faster than brick and mortar over the next 5 years.1 - THE APPROACH
Epic implemented an online search campaign on Instacart, the North American leader in online grocery delivery. - THE RESULTS
Marukan’s line of rice vinegars and ponzu sauces are achieving a sales return on ad spend of more than 1500%, ensuring that Marukan is the brand of choice for Instacart shoppers.2
1 Bank of America COVID-19 Investment Implications Series
2 Instacart 6/30/2021
Video Production
Case Study – Wampler & Passanise
- THE CHALLENGE
Wampler & Passanise has an experienced team of legal professionals, representing clients facing the most severe criminal charges, including Federal. With decades of combined expertise, the firm seeks to increase its online influence and reach new clients. - THE APPROACH
Collaborated with the firm to develop a video marketing strategy. Filmed and produced high-quality videos, optimized for search engines and social media. - THE RESULTS
Successful video campaign differentiated the firm and contributed to its growth and success in the competitive legal market.


Web Development
Case Study – Carl's Golfland
- THE CHALLENGE
Create a better performing online store, with UI/UX best practices in mind to increase eCommerce sales. - THE APPROACH
Epic created a new eCommerce solution using Magento 2 and custom development work to deliver a superior selling platform. - THE RESULTS
Carl’s Golfland new online store is performing much faster, is mobile-friendly and generate more sales.
Public Relations
Case Study – Hasbro
- THE CHALLENGE
Raise awareness and drive sales for Hasbro’s latest custom version of a Monopoly theme, based on Branson, Missouri – the live entertainment capital of the U.S.
- THE APPROACH
Leverage community leaders in the initial announcement by launching the board game to the Mayor and City Aldermen at a monthly business meeting, while inviting the media to attend and cover this launch.
Following the initial awareness push, announce the game’s availability with a press conference and a live remote with one of the region’s most favored television and online personalities. This live session featured prominent businesses that participated with squares on the board and pushed out via their social channels.
- THE RESULTS
- Two live cut-aways with the Nexstar affiliate
- Board artwork revealed on the IMAX Theatre’s big screen and the lobby floor
- Talent served as “Mr. Money” for photos with sponsors, tourists and residents
- Feature stories in the Gannett-owned daily newspaper as well as the local Branson Tri-Lakes publication
- Social posts from sponsors, the City of Branson and regional news outlets


Social Media
Case Study – Rossellimac Spain TikTok
- THE CHALLENGE
Generate brand awareness among Gen Z for Rossellimac Apple Stores and products in Spain. - THE APPROACH
Create a one-month product awareness campaign geotargeted to mobile devices using TikTok as the delivery platform. - THE RESULTS
iPhone 14 Pro Video:- 41,300 plays
- 1,874 likes
- 44 saves
- 36 shares
- 779 new followers
- 29,817 total viewers
- 34h, 45m total play time
Apertura Caleido Reconocimiento:
- 996,000 plays
- 1,086 likes
- 9 saves
- 19 shares
- 121 new followers
- 711,658 total viewers
- 286h, 40m total play time
SEO
Case Study - National Safety Compliance
- THE CHALLENGE
The company was facing challenges in driving organic traffic to its website. The company wanted to improve its search engine rankings and attract more potential customers through organic search. We identified the need for a robust content strategy to enhance their website’s visibility and authority in search engines. - THE APPROACH
Developed a blog posts strategy with targeted keywords and high-quality content. Implemented on-page SEO and strategic promotion. - THE RESULTS
Achieved higher search rankings, increased organic traffic, improved user engagement, and enhanced brand authority. Lead generation also increased significantly.
